January 2009 Update

The start of the year has been very busy. We are in the midst of a number of conversations with companies about their projects. We are thankful for the opportunity to present our solutions. Our team will undoubtedly provide the best possible services for those clients once we are awarded the business.

It will be interesting to see how the economy affects the number of companies that have the advertising budgets for online marketing. To this point, we have seen a trend of business owners looking to update or re purpose their websites to serve their business needs better. Websites are now being considered as a vital stream of leads more so than previous years. Companies are expecting more performance from their websites in terms of conversion of traffic to actual sales or qualified leads.

Our solutions have laid the groundwork for clients to establish a better rate of conversion along with the growth in the amount of traffic that arrives from the search engines. Targeted marketing has provided an improved environment for bringing more qualified traffic to the site. This qualified traffic consists of website visitors that have found our client sites on the search engines through the most relevant keywords. Our purpose in optimizing client sites is to position client brands on the search engines for the most relevant terms that consumers use for searching product and service solutions for their needs.

We look forward to helping our existing clients have more successful and effective Search Engine Marketing campaigns. We also welcome the opportunity to bring results to new clients.